Beyond Healing Center is a therapy group committed to helping people find safety in connection through embodied healing practices. They practice an interdisciplinary health care approach that invites healers from various disciplines to join together under a shared language and conceptualization approach where interventions can be thoughtfully codiscovered and contextualized in the therapeutic journey.
We collaborated with Beyond Healing to create an ambitious rebrand launch strategy with the goal to create consistent imagery and messaging across all physical and digital points of contact. With this in mind, we knew it wasn’t just about redesigning a logo for them, but a total brand experience that clearly communicated who and what Beyond Healing is, what they stand for, and was a true representation of the warmth and inviting nature of their team.
Once the brand architecture and foundational assets were in place, our next phase centered on creating a new website using the new brand elements and creating a user-journey that was intuitive and representative of the Beyond Healing team. With a new website in place, we created long-term marketing and content strategies for messaging to assist with social media, creating the brand look tie-in for their podcasts, branded curriculum, and other marketing collateral. Our goal was to create a wide-ranging set of assets that could be used however they needed and would not result in loss of their overall brand image.
To see the Beyond Healing website in action, click here.
“ After hitting several roadblocks in our business, we came to Revel feeling at a loss of where to go next with our branding and marketing. The Revel team took their time learning about Beyond Healing, from the inside out, personally and about the counseling profession as a whole. With this information and insight, Revel was able to put together a branding package that perfectly represented our vision, values, and how we hoped the community would experience our services. Every detail of our logos, signage, and website hold great meaning and intention. We are thrilled our customers get to have an aesthetically pleasing and cohesive experience from the time the first meet us online to the moment they walk through our door. ”