Buckhorn, Inc., a Myers Industries company, designs plastic reusable containers, pallets, and bins to improve material handling productivity across various industries. They offer an extensive selection of reusable storage products, all designed to protect goods, streamline workflows, reduce operational costs, and boost overall profitability.
Buckhorn leads the seed storage market with its CenterFlow container, renowned for its versatility and industry-first product line extensions. Farmers and seed producers prefer CenterFlow for its ability to meet all their storage needs and effectively solve common issues.
When Buckhorn approached us, their existing CenterFlow promotional video was outdated, focusing solely on features and following old brand guidelines, with no mention of recent product extensions. They tasked us with creating a new video that would clearly communicate CenterFlow’s advantages and highlight its key functions and recent updates for seed companies and producers.
We shot footage at the Buckhorn facility and edited the video in-house, adding custom graphics and animations. The updated 90-second spot reflects Buckhorn’s commitment to high production capacity and punctual delivery. Our goal was to visually underscore the CenterFlow product’s ability to meet market demands and ensure timely delivery for the planting season.
Buckhorn also enlisted our expertise to design ads for the CenterFlow product. Our team created several ads that showcased new product features and extensions, resulting in designs that were suitable for various brand executions.